I’ve been in digital marketing for over 20 years, and the only way you can stay relevant that long is to read a lot. In digital marketing, if you don’t learn, you die. Period. I look for Solid web technology insight, website analysis, SEO updates and security tips for Joomla and WordPress owners.
Adtech is riddled with fraud. It’s time that brands and publishers take control and rebuild trust in the digital advertising industry.
Trust is the foundation of every successful business organization, but you’d never know it by looking at the digital marketing industry. Customers are often told the internet is free, when in reality, they’ve been paying for it with their personal information. Their personal data is often collected (sometimes without their knowledge) and then utilized in the form of advertising.
It’s time for the industry to reverse this trend and create an ecosystem built on trust, transparency and choice.
During a typical class warm up, you do several stretches for your hips and shoulders. In addition, the moves during the workout itself involve high kicks to the front and side which also increase your range of motion in your hips.
Digital marketing is such a minefield of misinformation that even the biggest brands (like the BBC and BMW) make mistakes. Don’t do what these six companies did!
Nowadays traditional marketing techniques aren’t working as well as they used to. And the online landscape can be difficult to figure out… even for huge, well-known brands like BMW, Mozilla, and the BBC.
For small businesses, it’s even harder. When you check out your competitors, it seems like they’re all killing it online. You search for your products and services in Google and it’s their stuff that pops up.
Stage 6 load-shedding, which has happened only once before, looks set to become a far more common occurrence as Eskom’s plant breakdowns remain at dangerously high levels.
Stage 6 means 6,000MW are dropped from the grid to avoid the system becoming unstable. In Gauteng, where load-shedding intervals last four hours, Eskom customers could be without electricity for an average of 10 hours a day.
Opinion 2020 is shaping up to be the year of people-based identity. Marketers are becoming increasingly engaged with trying to understand what this means to them, and how they should be incorporating a notion of identity into their business strategy. Across conferences this year, we’ve noticed heightened engagement from significant, game-changing brands - talking about identity on stage and running people-based marketing campaigns.
The Joomla project has announced the availability of Joomla 4.0 Alpha 6 for testing purposes only. The announcement represents another big step toward the imminent release of Joomla 4.0.
The primary objectives of this Alpha release are to provide developers with a basis to test their custom extensions and report any bugs and issues before the publication of the final release, and to become familiar with the new features that will be introduced in Joomla 4.0. The planned features set for Joomla 4.0, according to the recent press release on the Joomla Developer Network, are as follows:
Cartmell & Cartmell Communications (Pty) Ltd is a web & digital communications company based in Northriding South Africa. Established in 2002 we develop world-class premium Content Management System using Joomla and WordPress framework.